What We Do

OMVIC has been delegated responsibility for administering and enforcing the Motor Vehicle Dealers Act (MVDA), a public protection statute delegated by the Ministry of Public and Business Service Delivery and Procurement.

As a regulator, we exist to protect car buyers and enhance registrant professionalism. Car buyers should know they are protected and that dealers and salespersons will operate with honesty, integrity and fairness. We are dedicated to ensuring a fair and well-informed vehicle sales marketplace by effectively overseeing dealers and salespersons. This involves routine inspections of Ontario’s 8,000 dealerships and 30,000 salespeople, maintaining a consumer complaint hotline, and diligently pursuing investigations and legal actions when instances of industry misconduct or illegal sales (such as curbsiding) arise.

To accomplish this, we set out three strategic objectives that guide organizational priority setting, resource allocation, capabilities, and budgeting requirements:

  1. Consumer Protection: Enhance consumer confidence through knowledge and awareness and by setting and enforcing standards of registrant conduct.
  2. Registrant Professionalism: Ensure professionalism is advanced through education and other resources while focusing on emerging technologies.
  3. Organizational Excellence: As a modern regulator, advance an inspired and collaborative culture, innovative organizational practices, and meaningful stakeholder relationships.

Corporate Overview

Maintain a fair, safe, and informed marketplace for motor vehicle sales in Ontario.

To enhance trust and professionalism in Ontario’s motor vehicle sales industry and protect consumers through education, oversight, and enforcement.

To achieve its vision, OMVIC strives to be a diligent and modern regulator. Its work is guided and informed by beliefs and commitments including:

  • Consumer Focus: We are accountable and dedicated to consumer protection.
  • Professionalism: We are focused on enhancing trust in the vehicle sales industry through professionalism.
  • Integrity: We aspire to the highest standards, acting with integrity, fairness, and transparency.
  • Excellence: We strive to lead the way in impactful, proactive, and innovative regulation of the motor vehicle sales industry.

Services

We have four key areas of service to support our consumer protection mandate.

Registration

Our registration process includes careful screening of all applicants. To be registered, all applicants must meet the requirements outlined in the MVDA. Registrations are valid for a limited time, and renewals are conditional on registrants operating with honesty, integrity, financial responsibility and in accordance with the law.

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Enforcement

Inspections are conducted regularly to examine business locations, operations and to verify that books and records are properly maintained. Investigations are launched in situations where non-compliance is suspected, and prosecutions may occur as a result.

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Car buyer complaints

When appropriate, we handle disputes between car buyers and dealers. The goal is to assist the parties involved in achieving a negotiated solution to avoid having to go to court.

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Car buyer awareness and education

We foster public awareness and understanding of car buyers’ rights through media and education. We also promote dealer education to enhance professionalism in the motor vehicle industry.

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